Who is the Juneau Breastfeeding Alliance (JBA)?
The JBA formed in 2010 as a volunteer organization with an informal mission to improve breastfeeding rates and duration. The JBA is comprised of a number of professionals in the maternity field such as lactation professionals, birth doulas, registered dietitians, Public Health nurses, and others in the health and social services field. The agencies represented include SEARHC, Juneau Family Health and Birth Center, WIC, Bartlett Regional Hospital, Juneau Public Health Center, and State of Alaska, Department of Health and Social Services.
What does the JBA do?
JBA members wrote a proposal in partnership with the Juneau Family Health and Birth Center and were awarded a SEARHC Community Transformation Grant in the summer of 2012. We are in the process of helping employers implement worksite breastfeeding support in Juneau. JBA members decided to utilize the methods and materials of the nationally developed and popular program “The Business Case for Breastfeeding”.
One of the facets of improving Juneau’s breastfeeding rates and durations has been to address the issue of mothers returning to work at the end of maternity leave. Breastfeeding rates plummet at the corresponding ages of usual return-to-work time frames, 3 weeks, 6 weeks, and 3 months.
How Can I Get Involved?
JBA membership is open to the public, and we hold lunchtime meetings on a monthly basis. Contact us to inquire about attending a meeting, and to join our efforts to increase breastfeeding rates and durations, as well as improving the breastfeeding climate in Juneau and other Southeast AK communities.